iPhone 4S Announced! Here’s, What’s New in iPhone 4S

iPhone 4S Announced! Here’s, What’s New in iPhone 4S

First things first. There is no curved glass iPhone 5. The iPhone 4S was announced.

Apple CEO Tim Cook took the stage this morning in Cupertino for the first major announcement in the post-Steve Jobs era. Here’s what was announced by Tim, Eddie Cue, Phil Schiller and others.

After nearly a half hour of background information, the first iOS5 commentary started. Here’s what was announced that was actually new (not previously announced like Apple Newsstand for e-magazines and newspapers).

The Cards app for iPhone and iPod touch lets you create and mail paper cardsfor $2.99 (US) or $4.99 (elsewhere). The cards will have, of course, custom Apple postage.

The iOS 5 update for existing supported devices (recent iPad, iPhone and iPod touch models) will be available on October 12.

Family and Friends is a new service from Apple that lets you share location with family and friends for specific blocks of time (e.g., during the day while on vacation with the family). It is part of the iCloud service which will be available for free for iOS 5 and Mac OS X Lion users.

The new 7th generation iPod nano has 16 new clock faces for those who like to use a nano as a watch. The new 8GB iPod nano is $129 and the 16GB model is $149. Both are available starting today.

The 5th generation iPod touch models are priced at $199, $299 and $399 for the 8GB, 32GB and 64GB models, respectively. Phil Schiller said that the iPod touch is themost popular portable game player in the world.

iPhone 4S Features:

– 16GB = $199, 32GB = $299, 64GB = $399.

    • Available for pre-order from Sprint starting on October 7 with availability beginning October 14.
    • the A5 dual-core processor found in the iPad 2.
    • It also has dual-core graphics hardware that is capable of performace up to seven times faster than the iPhone 4.
    • The iPhone 4S’ battery life is rated at 8 hours talk time (amazing).
    • A new two-antenna switching technology will reportedly increase theoretical wireless data performance from 5.8Mbps up and 7.2Mbps down to 14.4Mbps (symetrical).
    • 8 megapixel camera with a CMOS backside illuminated sensor that can get 73% more light than the iPhone 4 sensor (think: better indoor low-light photos).
    • 1080p HD video (up from 720p with the iPhone 4) with real-time image stabilization and noise reduction (no more shakycam videos).
    • The Siri speech recognition and interpretation technology acquired last year is integrated into the iPhone 4S. It lets you ask questions in English, French and German and get results on screen. Query results comes from Wikipedia, Wolfram Alpha and other content sources. Siri can also be used to capture dictation to create an email message or other text creation tasks.


The gadget will be available on October 14 in Australia, Canada, France, Germany, Japan, the United States and the United Kingdom. Apple reportedly will broaden distribution to 70 countries and 100 carriers by the end of the year, reflecting the company’s fastest rollout ever for the device.

Analysts had been expecting Apple to debut a brand-new version of its popular gadget – ingeniously dubbed the iPhone 5 – but that didn’t happen. Those looking for a new exterior design were left open-mouthed, jaws on the floor.

Still, the somewhat reasonably priced iPhone 4S could be a huge hit, particularly with Sprint customers and in countries with an insatiable demand for slick mobile devices, but where price may be more of a barrier to purchase. The unknown is the existing iPhone owner: Will there be enough here to get him or her to upgrade?

In the United States, Apple already sells the iPhone through AT&T and Verizon Wireless, the two largest mobile operators whose smartphone sales have been rapidly accelerating. Sprint, the third-largest U.S. wireless operator, is making a enormous gamble on the iPhone: The carrier has committed to purchase 30.5 million iPhones from Apple despite the fact that it would lose money on the deal until 2014, according to The Wall Street Journal.

The debut of the iPhone 4S is the first major product launch under the leadership of Tim Cook, who replaced Steve Jobs as chief executive officer after the man credited for building Apple into a tech powerhouse resigned over the summer.


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